Interviews Episodes
Jan. 24, 2024
How they turned a law firm into a subscription business with Chris Valdheims
Thinking about making your service a subscription? This episode is an interview with Chris Valdheims, co-founder of Counsel for Creators, not your typical law firm. Counsel for Creators focuses entirely on creative businesses.
Jan. 17, 2024
Going beyond social media marketing with Laura Sinclair
Can you run a business WITHOUT social media? In this episode, we answer that question. I’m joined by social media agency owner and business mentor Laura Sinclair. You’ll be surprised to learn what she has to say about the role of Instagram in your lead generation.
Dec. 20, 2023
How building community is good for your business with Taylor Harrington
Creative businesses are built on your relationships. A lot of entrepreneurs take that to mean loads of networking but what if you reframe it as community building instead?
Dec. 6, 2023
Growing a successful web design business with Christy Price
Booking clients for your web design business comes down to more than just your marketing. The way you package and deliver your client experience drives the type of clients you attract in, the type of clients who come back and the type of clients you get referred to.
This episode features Christy…
Nov. 29, 2023
Pivoting what you're known for with Arturo Perez
Choosing a niche is a big pain point for creatives. One of the main concerns? It's not that easy to shift what you're known for.
Serial creative entrepreneur Arturo Perez begs to differ. Arturo has run 4 different businesses under the same name since the year 2000. The through-line? Creative tec…
Nov. 15, 2023
Figure out what your clients will pay for with Abhishek Kumar
How well do you really know your clients? We all talk a good game about target audience but when it comes down to it, we’re often working off a lot of assumptions about them.
I almost never talk about customer research but today, we're talking about it because I recently met Abhishek Kumar of D…
Nov. 1, 2023
Why you should consider productizing your services with Philip Wallage
What if you could deliver your service like it was a product? No more custom scoping. Less pricing questions. More time back in your schedule.
This is the promise of the productized service. Whether you’re thinking of productizing your service or you’re just wondering what all the fuss is about,…
Oct. 11, 2023
Productivity habits to grow your small business with Chelsey Newmyer
Wasted work is the enemy of all entrepreneurs. As a small business owner, you want every minute you work to pay you back in multiples. And with so much on your to do list, you really can’t afford to waste time on low impact activities. But how do you stay focused on the work that pays you back?
…
Sept. 27, 2023
Marketing yourself as a coach with Kari Ginsburg
Marketing yourself as a coach is not easy. Coaching is one of those services that’s hard to boil down into quippy marketing speak.
To talk more about this, I turned to Kari Ginsburg of Uproar Coaching. Kari is a trauma-informed Professional Certified Executive & Life Coach and she works with non…
Aug. 30, 2023
Scaling from solo to agency with Kristina Bartold-Sorgota
Looking to scale your solo practice into a dream team? Or maybe you’re already running a small agency and you’re having some growing pains?
Either way, you’re going to love this interview with Kristina Bartold-Sorgota. Kristina is the CEO and co-founder of The Social Snippet, a social media cons…
Aug. 9, 2023
Networking like a pro with Eleanor Mayrhofer
Look inside web designer Eleanor Mayrhofer’s business to learn how she gets leads and manages client projects. Eleanor made the leap from global agency designer to independent business owner. She helps German expats carve out their space online.
July 26, 2023
Systems that grow your business with Devin Lee
Devin designs and builds custom systems for quickly growing businesses. In this episode, Devin and I talk about the systems she uses to track leads, her referral partners and her networking. You're gonna wanna take notes on this one!
June 28, 2023
How Dana Publicover finds her clients
This week I interviewed Dana Publicover of growth marketing agency, P&Co. If you've listened to the show before, you know that Dana is my first guest. I asked Dana to be my first interview because I've followed her career for years and I've seen her transition from solopreneur to agency owner. Dana…