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The Low Energy Leads Show

Where creatives find clients (Best of Low Energy Leads)

How are creatives ACTUALLY booking clients? This episode is a highlights show framing up the BEST of what we've learned and discussed this past year.

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Recent Episodes

April 17, 2024

Where creatives find clients (Best of Low Energy Leads)

How are creatives ACTUALLY booking clients? This episode is a highlights show framing up the BEST of what we've learned and discussed this past year.
April 10, 2024

How to drive word of mouth to book better clients

Word of mouth! It's the top way most of us get clients but it can feel hard to predict or steer. This episode breaks down 5 mechanisms of word of mouth systems, shares some examples of those mechanics at play and offers s…
April 3, 2024

What exactly is low energy lead generation

Getting people to buy stuff from you is fun. But maybe it's feeling like a lot of work to sell not very much or you're striking out more than you'd like. Enter the Low Energy Lead generation system. In this episode, we u…
March 27, 2024

How to grow your email list with newsletter swaps

You've started an email list but now what? How do you add more subscribers and grow your audience? This episode looks at a strategy for email list growth called "newsletter swaps." A newsletter swap is a cross-promotion y…
March 20, 2024

Selling digital products: How Chris Nguyen doubled his revenue in 6 months (Bonus)

If you’re selling digital products, you want to know what’s working for others! This is a bonus episode packed full of great learnings and ideas you can try for yourself from UX Playbook founder Chris Nguyen.
March 13, 2024

Selling digital products: Where to use reviews to sell more

You know you need reviews but how many and what kind? When it comes to digital products, they're even more important because rarely speak to your customer before they buy. In this episode, we look at 6 trends in how produ…

About the Host

Lex RomanProfile Photo

Lex Roman

Host of Low Energy Leads and Creator of Growthtrackers

Lex Roman empowers creative entrepreneurs to make smarter marketing bets.

I’m a former Silicon Valley growth designer turned small biz growth marketer. I’ve been crafting winning conversion strategies for companies like Nissan, Macys and The Black Tux since 2010. I have been instrumental in growing revenue into the multi-millions for multiple companies by developing, practicing and teaching my own growth methodology. I popularized this as “growth design” and built a community of over 2k practitioners called Growth Designers. My work has been featured in MarTech, Monocle, KCRW, the LA Design Festival, the LA Times and Good Makers and I’ve spoken at conferences around the world.

Now, I’m on a mission to help solopreneurs get seen and get sales without being beholden to big tech. I share with you the strategy and execution that’s been successful for me hundreds of times over in the last decade. I’m passionate about helping indie businesses free themselves from the algorithms and instead focus on strategies that will pay off faster and longer. Together, we’ll create a growth engine that will sustain your business for years to come!

I'm based in Atlanta, Georgia and I organize local meetups with the Atlanta Solopreneurs. When I’m not talking about leads, I’m playing Top Golf or cruising the beltline for new snacks.